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About us
About us
Clar works to establish global financial rails connecting banks with consumers worldwide, increasing transparency and reducing friction between consumers and lenders by digitizing the global consumer credit market.
Building on the successes of Nordic loan brokerage champions, Clar deploys its proprietary tech platform across 4 continents – targeting established growth markets where digital disruption allows for explosive revenue growth & high profit margins.
A finely-tuned approach and flexible capital allocation lay the foundation for a concentrated yet geographically diversified ecosystem of loan brokerage powerhouses.
Vision
Being the worldwide go-to place for consumers in need of loans.
Our mission
Our mission is to empower consumers to make smarter and more informed financial decisions by providing them with more transparency through a one-stop-shop for loans. To our partners our mission is to offer cost effective means to reach their target groups
We continuously strive to improve and build an industry leading, global reaching, fintech platform for loans while ensuring that our consumers and partners, by using our services, can be sure to have taken the smartest decision regarding their finances.
Headquarters
Industry
2016
How We Create Value
By grouping multiple fintech brands under the same umbrella, Clar is able to leverage technical, financial, and operational resources to drive competitive advantages in each of its focus markets. By working together within Clar’s ecosystem, synergies can be found, learnings shared, and development thrive.
With a state-of-the-art platform and scalable infrastructure in place, Clar focuses on growing the platform by increasing integration with lenders and building local brand affiliation among consumers. Increasing integration with lenders leads to better matching, lower acquisition costs, and higher volume. For consumers, Clar builds brand affiliation by providing the best UX and interest rates, leading to higher conversion and happy consumers.
Scalable
Platform
Clar has perfected the blueprint for loan brokerage platforms, delivering prompt execution in new markets with experience from six companies
Operational Expertise
Clar hold the fintech farmer playbook – tapping into experience won in more mature markets to grow the next generation of loan brokerages hands-on
Growth
Capital
Clar allocates capital efficiently to fuel growth, as proven from successful launches with limited external financing – growth set to surge upwards with further funding
Platform Connecting Lenders
200+ lenders connected to various degrees
Continuously reducing friction for lenders and users
Building ecosystems around digital lending
Strong Existing Relationships
Personal relationships with decision makers in each market
Helping lenders and banks digitize (and regulators)
Happy loyal customers
Revenue Model With High Profitability
Well-known consumer brands – “our” users
High trust and consumer “NPS” – Google ratings 4.9-5.0/5
Commission on bank profit
Clar's achievments
2022
Looking ahead
Looking ahead, Clar is executing a launch, build, and buy strategy on the road to become the go-to place for consumers in need of loans, empowering people to make smarter and more informed financial decisions in the process.
2021
Expansion in Poland and the CEE
Akredo expands in Poland through acquisition of Loando and starts operations under two brands
2020
Expansion to Poland and the GCC
Launch in Poland through acquisition of Akredo and to the GCC through brand Tasleefa
2019
Expansion to France
Launch in France under brand Creditú (now Creditiz)
Expansion in Poland and CEE
Akredo expands in Poland through acquisition of Loando and starts operations under two brands
Expansion to France
Launch in France under brand Creditú (now Creditiz)
Clar is born
Clar is founded to facilitate expansion to other regions
2022
2021
2020
2019
2018
2016
2015
Looking ahead
Looking ahead, Clar is executing a launch, build, and buy strategy on the road to become the go-to place for consumers in need of loans, empowering people to make smarter and more informed financial decisions in the process.
Expansion to Poland and the GCC
Launch in Poland through acquisition of Akredo and to the GCC through brand Tasleefa
Expansion to Spain and Southeast Asia
Launch in Spain under brand Prestalo and in Southeast Asia under brand Lendela
The origin
Finanzero is founded in Brazil, providing proof that the online loan brokerage model travels well
2018
Expansion to Spain and Southeast Asia
Launch in Spain under brand Prestalo and in Southeast Asia under brand Lendela
2017
Clar is born
Clar is founded to facilitate expansion to other regions
2015
The origin
Finanzero is founded in brazil, providing proof that the online loan brokerage model travels well
Our team
Siri Hane
Advisory Board
FinanZero
Johannes Högbom
COO
Clar
Kristian Jacobsson
Co-Founder
Clar
Per Granstrand
Managing Director
Clar
Ivar Schmidt
Co-Founder
Clar
Jan Arpi
CFO
Clar
Julian Lundberg
CTO
Clar
Charles Jaouen
Country Launcher
Creditiz
Axel Frändén
CMO
Lendela
Maciej Suwik
Co-Founder
Loando
Daniel Riopa
COO
Prestalo
Olle Widén
Co-Founder & CEO
FinanZero
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Dominik Ciula
CSO
Loando
Giorgio Fasulo
CMO
Prestalo
Nima Karimi
Co-Founder & CEO
Lendela
Hannes Zetterblom
Roll-out
Clar
Talwinder Singh
GM Hong Kong
Lendela
Tomasz Kowalski
Co-Founder
Akredo
Mohamed Batterjee
CEO
Tasleefa
Kristoffer Hanson
Co-Founder & CEO
Prestalo
Tymon Zastrzeżyński
Co-Founder & CEO
Loando
Erik Ligtenberg
COO
Lendela
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Grzegorz Dziencioł
CMTO
Loando
Our team
Siri Hane
Advisory Board
FinanZero
Johannes Högbom
COO
Clar
Kristian Jacobsson
Co-Founder
Clar
Per Granstrand
Managing Director
Clar
Ivar Schmidt
Co-Founder
Clar
Jan Arpi
CFO
Clar
Julian Lundberg
CTO
Clar
Charles Jaouen
Country Launcher
Creditiz
Axel Frändén
CMO
Lendela
Maciej Suwik
Co-Founder
Loando
Daniel Riopa
COO
Prestalo
Olle Widén
Co-Founder & CEO
FinanZero
Dominik Ciula
CSO
Loando
Giorgio Fasulo
CMO
Prestalo
Nima Karimi
Co-Founder & CEO
Lendela
Hannes Zetterblom
Roll-out
Clar
Talwinder Singh
GM Hong Kong
Lendela
Tomasz Kowalski
Co-Founder
Akredo
Mohamed Batterjee
CEO
Tasleefa
Kristoffer Hanson
Co-Founder & CEO
Prestalo
Tymon Zastrzeżyński
Co-Founder & CEO
Loando
Erik Ligtenberg
COO
Lendela
Grzegorz Dziencioł
CMTO
Loando
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